<チームコンセプト(Team Concept)

大人になっても人生を楽しむ力 = 生きる力
バドミントンは生涯スポーツ!! 人生を豊かにする!!


“To enjoy badminton”.
“The ability to enjoy life even as an adult equals the power to live”.
“Badminton is a lifelong sport and enriches your life”.
We enjoyed badminton as elementary, junior and senior high school, and college students, and continue to play it even as adults.
We aim to make many friends and enrich our lives.



・Attractive human nature
The motivations for playing sports include: intrinsic (to experience a sense of accomplishment, satisfaction, and fulfillment) and extrinsic (to receive praise and rewards, and to improve our social status).
To satisfy these motivations, we practice daily and improve our competitive skills. However, players who win but lack moral integrity may not be able to satisfy their initial motivations.
A player must not neglect the development of moral integrity, which will be important when he/she becomes a member of society in the future, merely for the sake of winning. Through badminton, we strive to enhance our attractiveness as a person.





・Life skills acquisition
Life skills are defined by the World Health Organization (WHO) as “abilities for adaptive and positive behavior that enable individuals to deal effectively and constructively with the demands and challenges of everyday life”. Especially in today’s society, where technological innovations are made rapidly, we need the power to live in response to diverse social changes.

This power to live and life skills are considered to be the same skills, and can be cultivated through a variety of sports experiences.
For example, through “self-disclosure” or expressing one’s thoughts to others, communication becomes active, and the quality of teamwork and practice improves. In competitions, players overcome tension (stress management), persevere in difficult situations (emotional management), and find opportunities to win through creative thinking.

<Life Skills advocated by the WHO>
1: Decision making
2: Problem Solving
3: Creative thinking
4: Critical thinking
5: Effective communication
6: Interpersonal relationships
7: Self-awareness
8: Empathy
9: Coping with emotions
10: Coping with stress

⇒These skills can be cultivated through badminton.




    • ・Spirit of challenge
      We honor those who have become pioneers in their fields by doing something innovative that no one has attempted before as the “first penguin”. Penguins live on ice and snow, and need to dive into the ocean to find food.
      In the ocean, however, there are enemies that eat penguins, such as killer whales and seals. For penguins, diving into the ocean is an act of risking their lives. Many penguins are unable to dive into the ocean; they just stand at the edge of the ice and snow, and wait to see what happens there.
      Nevertheless, at some point, they must take the risk of diving to feed. The first penguin that jumps in allows others to makes sure it is safe in the ocean and dive into it. We commend the courageous penguin that jumps in the ocean first as the “first penguin”, and refer to those who were the first to do what no one else had done in an innovative way as such.
      We strive to nurture people like the “first penguin” who can create new ideas and courageously do what everyone else hesitates to do.



      ・Problem-solving skills
      Consider a player struggling with “hitting a hairpin”. There are many ways to hit a hairpin in various situations, such as a hairpin against a drop, a hairpin against a hairpin, hitting high on the net, hitting low on the net, etc.
      Teaching these details one by one takes time, and the player, being provided with a lot of information in a short period of time, may become confused.
      It is meaningless for coaches to go on and on in a self-congratulatory manner about things that players cannot understand. So inevitably, there is a limit to the technical details that can be provided to players in a limited practice time.
      In other words, to acquire the many skills required in badminton, players must not rely solely on coaches. In order to become an excellent competitive player, it is necessary to think and practice on one’s own how to acquire the skills to be acquired and how to practice to resolve challenges.
      By devising such practice methods to improve their own technical skills, players can cultivate their problem-solving skills.





      ① プレーヤーB(前衛)が対応する

      ② プレーヤーA(後衛)が対応する

      ③ プッシュではなく、ネット前に落とす


      ・Critical thinking
      Critical thinking is defined as judging whether one’s thoughts are truly correct based on concrete arguments, without being influenced by subjectivity or emotionalism.
      By questioning “Is that really the right way to play?” or “Is this the appropriate detail for practice?”, players develop objective perspectives.
      Particularly, as differences in age, physique, sex, personality, and other personal traits alter playing styles, coaching that adheres strictly to one standard may not always be effective.
      For example, in the doubles situation shown in the figure below, Player A hits a smash (a), and Player C receives straight (b). Player B pushes the shuttlecock back (c), and Player C receives it crosswise (d).

      To deal with this cross receive, the following coaching strategies can be considered:

      1) Instructing Player B (front) to respond

      As the role of a front player, Player B should deliver a push in anticipation of a return shuttlecock in the cross direction, while maintaining a stance that allows continuous response to returned shuttlecocks.

      2) Instructing Player A (back) to respond

      Assuming that the front player cannot return a cross-directional receive shuttlecock, Player A should take a position in the center of the court after the smash, and cover any open space.

      3) Dropping the shuttlecock in front of the net instead of pushing

      If the player’s skill level is low, he/she may not be able to respond using either method (1) or (2). In such cases, Player B should not push but drop the shuttlecock in front of the net.

      Thus, coaching strategies vary according to the situation and the characteristics of each player, and even if they are not feasible at the moment, they may be decided based on future views. It is important to keep asking, “Could there be a better way?”, and we determine our coaching strategies in consideration of feasible methods, while taking future play (goals) into account.